Paul Graham is MOSTLY correct about #FemaleFounders

Adora Cheung with her co-founder brother. (SJ Merc News)

Paul Graham has addressed the issue of why more women founders aren't given a chance to thrive -- and particularly why his YCombinator accelerator program doesn't have more women graduates.  What he writes is worth reading and well thought out, except for one thing. Women can run businesses without being geeks and many startups are run by non-geeks.

But let's read what he wrote. He pulls the problem apart carefully and brings up the girl geek problem -- they're definitely are not enough women geeks.

I realize though that with female founders, efforts at our stage are not enough. We could in principle have fixed the problem for young founders by ourselves. If we funded enough young founders who went on to succeed, both investors and other would-be founders would learn from their example. But it would be naive to assume we could get the percentage of female startup founders to 50% so long as the percentage of female programmers is so much lower than 50%. Though this is less the case than it used to be, many startups still have a big technical component, and if you want to start that sort of startup your chances of succeeding are higher if you're a programmer. Adora Cheung is a programmer, for example. Software eating the world is still software.

So how would you cause there to be more female programmers? 

That's an important question which he continues to address and I say, good, yes, there need to be more female programmers. But seriously, are all start-ups run by technical CEO's? Seems to me, no one is faster than the VC's to remove a geek CEO and replace them with a person who's background is in Sales or Marketing or Finance. It's the classic story, how the poor little geeky founder gets pushed aside and the company is run by a BUSINESS PERSON.

So that said, are there really not enough women business people to run start-ups? Are there not enough female business majors at colleges or MBA programs to run 50% of all the startups founded? Obviously most VC's have already cast their ballots about having business people in CEO, CMO and CFO slots in startup companies. They make sure their business buddies are put in those places. That's what women business people are having trouble with. We see what goes on.  We know how it works.

To say we need to go back to age 12 and become better girl geeks is pointless. Yes we should all support young girls in getting tech skills now.  But women in their 20's, 30's, 40's, 50's and beyond need opportunities to use their excellent business skills to run companies. We need to be given a chance to be Entrepreneurs-in-Residence at fancy VC firms (jobs I've seen given to men with very thin experience) now.  We need to be that buddy who's put into place to run a startup when the geek founder is floundering, now. We need to be the CEO or CMO or CFO now when we might have 20 years better experience than some 25-year-old kid who was given the gig over dinner because he is the VC's son or nephew.  We need to be on actuals boards and advisory boards of startups now to get inside these positions of power where we can help decide if other qualified women are considered for jobs.

Let's get real. These jobs are very lucrative. The experience is very valuable. As they say about the lottery, you've got to be in it to win it.  And women are outside and not invited in.  And there are many ways they can participate in the tech community with the skills they have today if they were considered for VC, CEO, CMO, CFO, board seats, advisory positions, EIR gigs, just to name a few places where the ratio of men to women is laughable.

So let's have an honest debate. Getting into the tech community in a position of power and wealth, is like having a big bunch of candy and some men don't want to share the candy. But it's time to share the candy.

Our Daily Bread // Notre Pain Quotidien

I’m looking forward to James Courrier’s panel on Bitcoin Tuesday at @LeWeb, but I have to warn him he’s got his work cut out for him when he talks about value and growth. It’s a tough subject on every level.

Bobby Manhattan's site will tell you lots about baguettes.

A few days ago I was chatting with a young French woman in Grenoble who’s never been out of France about the euro versus the dollar and gave her some examples of what shoes cost, or a car or gasoline in the US versus France, just to explain the difference. 

But really, it only made things more complicated as I explained that we pay a lot less for shoes, especially for brands like Converse. Our hightop sneakers might be $50 and theirs are100 euros. And cars … how do you explain that many more cars in the US are Japanese brands and we don’t have many of the major French brand cars?  Or that despite the major US auto brands on the brink of bankruptcy (or in it) most Americans didn’t feel any loyalty about buying American cars a few years back when OUR companies were cratering.

Then even try to explain gasoline prices – forget it.  Europeans have a price for a liter that looks like the price we pay for a gallon I told her, giving rise to a more and more confused French face in front of me.

I could see her reaching for something more basic. Finally she said, “Quelque chose simple.  Une baguette, combine ça coute aux Etats Unis?”

"How much does a baguette cost in the US?"  This blew my mind and I started to laugh.  A baguette. I suppose you could translate it into “a loaf of bread” but ours and theirs hardly compare.   Their loaf of bread is so deeply entrenched and so essential to the French way of life, it is something completely alien to our notion of a loaf of bread. So now we were in deep muddy cultural waters, despite her trying to give me an easy point of comparison.

So how do I explain to her, we don’t even HAVE baguettes as a basic item. A baguette is some fancy French thing you pay $3.50 for in high-end stores and is often as not practically stale.  While the French pay less than a euro in many towns for incredibly delicious, fresh bread and it’s available in bakeries on every street corner in every town in the whole country. 

And the French base so many moments in their lives around their iconic bread.  From the moment they are welcomed at the table, as little kids,  drinking bowls of hot cocoa and jamming their mouths with buttered "tartines" and "confiture", their marmalade (which is not marmalade really), or nor is it our idea of jam.

And the freshness of a new warm baguette.  How do I explain that we don’t actually get much fresh food in the US compared to Europeans.  We get a lot of food, but it’s not that fresh because it’s trucked around endlessly. If you’ve eaten anything in Italy, you know what I’m talking about.  The food is so fresh and simple it feels like they just picked it out of the garden and it’s still growing, because they probably just did go out the door and pick it five minutes ago.

And we don’t have bakeries every three feet and people carrying fresh bread under their arms heading home after work ready for an amazing French dinner.

And we don’t have bakers regulated and subsidized by the government.  The French government has to do this I suppose, since not having French bread in France would be like not having gravity on Earth. Inconceivable.

And we don’t have very many schools where kids learn to be bakers or apprenticeships where they perfect the art of baking amazing bread and incredible pastry. We don’t have the tradition.  Nor do we pay bakers a living wage. She would cry if she ate what we consider “a loaf of bread.”

I was flummoxed. This conversation was just not going the right way.  “Attends,” I said. I picked up my phone and searched Google for the exchange rate.  1.00E is about $1.31 now.

“Voilà,” I said, ending the conversation but not answering the big question at all.  Can you compare two cultures and what they value and come up with a real understanding of what the words expensive or inexpensive mean?  No.

And in a market or the older version – an actual marketplace – can you predict how another buyer might feel about a price that you, as the seller, feel is fair?  No.  There is no price or cost or value without a context.  It gets back to supply and demand and the oldest underlying principles of what people value. 

Now that I’m in Paris for @LeWeb I see this same issue.  When people talk about the value of Twitter or Pinterest or Dropbox, does it make sense that they are worth billions?  And don’t get me started on that new rollercoaster of high tech value, Bitcoin, I’ll leave that to Courrier and his colleagues to figure out.

It’s just like the French open air markets we’ll pass along on the bus, heading up to LeWeb, no better place to learn that value is subjective. As for technology, sometimes, it's about living your life and what makes it easier to live and ultimately what you care about. So perhaps it is about earning and eating our daily bread.   

Photo Credit: Bobby Manhattan

TitStare: All Men Behaving Badly or Has Ageism Caught Up With Sexism?

Sadly, I noticed how many high tech women I know weren't even particularly shocked by the TechCrunch TitStare CircleShake story. We already know high tech is just one big circle jerk and don't need a new app to remind us. Women are so accustomed to sexism in the startup community, it's never news. Strangely, I found many more MEN commenting on this story. And I have a theory as to why.

I think ageism has finally caught up with sexism. Women and serious men of a certain age have said, "Enough!"  Something has changed. These two young dopes at TechCrunch may have actually done some good by drawing a line in the sand.  I think men over 40 are being pushed out of high tech opportunities in this fluid economy and don't like young punks like these taking center stage.

And these kids are making other serious high tech men look really bad, as women damn the whole lot of them. Perhaps a new coalition of men and women in technology have had it with 18-year-old white male punks getting the lion's share of the funding, attention and publicity.

Even the specious notion that these kids can solve the big problems of our world with their bright young minds, is being questioned. With so many serious issues from climate change to failing infrastructure to biotech challenges, perhaps we've sobered up to realize well-trained entrepreneurs of any sex armed with graduate degrees are the next big thing.  Seriously, it's distressing to see a top notch tech conference giving time to "new apps" that solve problems Playboy Magazine pretty much took care of around 1960.

Okay, maybe it was only and always meant to be a joke, but it touched a nerve with women and even more men. And something may actually change.

My new book, Founders Less Than Three is done!

The ebook is done!* Check it out on Amazon. 

The Boston Globe says it's a great beach read and the best way to read at the beach is using the Kindle of course! 

What's it about?  Startups and sex. (That's the short version.) 

The longer version:  Founders Less Than Three is a funny, sexy novel about 10 start-ups with 5 CEO girls, 5 CEO guys and their race for funding and fun.

A quotation from the Boston Globe piece, when asked about the entrepreneurs who inhabit the startup world I invented in my novel: 

The startup world can feel very exclusive – like it happens exclusively in Silicon Valley in California and only young white males need apply. My startup world has lots of women, LGBT entrepreneurs, geeks of color – all colors – and is a very inclusive world. I want anyone reading it to know that great ideas have no gender, race, age or sexual preference. 

I also believe Boston will be increasingly important as a place for breakthrough ideas, since we have the best talent in the world right here in Boston when it comes to mobile technology, biotechnology and educational innovation, to name only a few areas of our expertise.

Here's the link to my successful Kickstarter crowdfunding program.

http://www.kickstarter.com/projects/181348442/founders-less-than-three

*The paper book is coming soon. 

Need to get in touch -- I'm @halley on Twitter.

Top Ten Mistakes of Entrepreneurs by Guy Kawasaki

I think you might like this.  I thought it was awesome.  Guy actually gives you 11 mistakes since he likes to underpromise and over deliver.

Check it out!

Lean In Fun

Sheryl Sandberg in Boston / Lean In

Terrific day to hear Sheryl Sandberg speak about her book #LeanIn at the Harvard Club event sponsored by Hubspot, MITX, and TechStars among others.  Honestly, as great as it was to see her, it was even better to meet a roomful of amazing women CEO's and entrepreneurs and learn about what they are all up to. Let me dig up some pictures here.

I am really intrigued by how practical her advice is -- it's almost a business etiquette of inclusion and welcoming -- instead of keeping women outside of the circle.  I am encouraged and hopeful about it.

Thanks to my trusty Kindle I downloaded and read the book asap the day it was published. Now to hear her speak and have her make it real is very exciting. Thanks so much C. A. Webb from New England Venture Capital Association for inviting me to ask her a question.

C.A. Webb and Katie Rae

I asked her about startups can change the rules and help women lead. I mentioned as I write my book Founders Less Than Three, even I find it hard to create fictional women founders who are not the male, hoodie-wearing, unwashed, code monkey stereotypes. Her response was great and encouraged all of us to show the world what these women entrepreneurs look like by BEING one.

Here's the video and a paraphrase of her reply to my question about the images of women entrepreneurs. "A local SF magazine did a piece on female entrepreneurs and they took drawings of male entrepreneurs' bodies -- Mark Zuckerberg and Larry Page -- and then just put women's heads on them.  ... For my book, I worked with a researcher and we looked for female characters in popular media ...  who were married, working women, who were happy -- they're are none!  There's no image of  married working women who are happy. There are plenty of images of men who are working and happy.  ... We can be women AND entrepreneurs.  We can help make that happen.  Women need to be at the table and one of those tables is the funding table."  And if that wasn't good enough, she reached out to me personally.  It's not every day you have Sheryl Sandberg say directly to you, "come out and visit me in Silicon Valley and I'll introduce you to more women entrepreneurs," so I do hope to take her up on it.

Bless Me Father For I Have Sinned

Yes, confession time, I need another month to finish my Kickstarter book, Founders Less Than Three and I'm officially slipping my March 31 deadline today. I hate slipping deadlines, but I have two very good reasons.

1. Sheryl Sandberg

2. Guy Kawasaki

So it goes like this.  My book Founders Less Than Three is about a brave, bold, female entrepreneur just the kind of person Sheryl Sandberg is writing about in her book  Lean In  which was released March 11, 2013. I have the chance to meet her this week and more importantly, meet all the people (women and men) inspired by her book and get a sense of what they are thinking. I need to experience all that and incorporate it in my book. I need to "lean in" to her literary launch happening this month, watch up close and publish my book AFTER experiencing it. When I set my deadline last year, I didn't realize her book was coming out so close to the date.

I am seeing her twice this week in Boston and I need to connect with the crowds of people at her events even more than with her. I see her Thursday in Brookline and Friday in Boston.

And as for Guy Kawasaki, he's a pal and I love the new book he just co-authored with Shawn Welch,   Author, Publisher, Entrepreneur -- in fact, he's nice enough to call me the "mother" of the book in the acknowledgements.  I haven't actually started using all his good advice on how to get out there and social media market the heck out of it.  If I don't follow his lead and get cranking on marketing my book using the ways he and Shawn have made so easy to understand and follow, I'm an idiot.  I've just been writing it (not promoting it) and that's not enough anymore when it comes to this new world of ebooks.  So I need this month to work on the launch of the book. (Yes, Guy, I should have been doing it all along! Mea culpa!)

Also, I plan to blog every day in April about the book, just to give you an idea about how these things work.  Keep an eye on this blog. Some of it will be thrilling and happy, some down, depressing and dark, but I know i can get this thing out there and can't wait to complete it. I keep two mantras next to my screen -- Perfect is the enemy of good -- and the one that really is kicking my ass today, Steve Job's famous -- Real Artists Ship -- ironic I know.

Most Fun Ever / Working with Guy Kawasaki

One more APE fan!

Of course, I want to thank Guy and Shawn for mentioning me in the acknowledgements of their book APE, Author, Publisher, Entrepreneur. Before I get going on why it's so much fun working with him -- I must stop and ask you -- did you read his book yet!? Go get it!

We met when I worked on Enchantment since I was one of many other excellent contributors to the book and his social media push for the book. I really didn't know all that much about him. I knew he was an Apple Evangelist for the Mac. I knew he'd done 9 books before Enchantment. I knew he was smart, but I didn't know how funny he was, or how ANNOYING he can be.

Seriously, he is as annoying as some brainy younger brother who is always asking you questions about why something is done the way it's done and why not try something new.   I use the word "annoying" here as a high compliment, since he is relentlessly innovative. There's not one thing he takes for granted.

He's the original "push the envelope" guy and "think out of the box" guy and "why not" guy. I'd worked with him on his book Enchantment, met him online, met in person, connected with him on social media often, then worked with him on the What The Plus: Google+ for the rest of us and still, for some odd reason, had never heard him speak at any conference. He speaks at lots of events and conferences, and I was busy most times he was in town to speak, but then I finally heard him speak in Boston after knowing him for about two years.

Maybe I'm a little critical of speakers, because I was involved in putting on events and hearing many speakers at Harvard Business School Publishing and at TTI Vanguard. I figured he would be good. I did not expect him to be TERRIFIC. He's serious, smart, funny and hilarious at times. He also speaks the truth when it needs to be spoken, which most people don't do. So this makes him even more fun to listen to. Anyway, if you have been busy and have some good excuse for not having read his last few books, I forgive you, but go get them! Read them! Enjoy them! I know you will!

People Going Gorillas for APE: Author, Publisher, Entrepreneur by Guy Kawasaki and Shawn Welch

I know a few million of you have probably already bought and read APE: Author, Publisher, Entrepreneur - How to Publish a Book by Guy Kawasaki and Shawn Welch which came out last night at midnight Pacific Coast Time, but for the rest of you, what's taking you so long? Just kidding, a little, but this is a book that so many people will find

FUN
FUNNY
INFORMATIVE
INSPIRATIONAL
INSPIRING
THOUGHTFUL
VIGOROUS
VISIONARY and
WONDERFUL!

Full disclosure, I know Guy and Shawn and worked with them on the last book, What the Plus! Google+ for the Rest of Us, so I am a friend. Guy gives me cred in the acknowledgements section of this new book for just about forcing him to write it, so I am biased. But this book has so much more to offer than I thought it would in the beginning, I'm seriously impressed. It's so useful and practical, as well as amusing and inspiring, which you can count on from any Kawasaki book. As I wrote in a review of the book on Amazon, I can't think of anyone who shouldn't read this book. If you're a reader it's a must own. If you're a writer, it's essential. If you're a publisher, you can't live without it. And of course, entrepreneurs will love it.

Kickstarter LIVE!

So here goes! I'm kicking off my Kickstarter project today, with a little help from my friends. It's called Founders Less Than Three and you can support it right here!

It's a novel all about entrepreneurs -- five CEO guys and five CEO girls and their teams are building new companies from scratch and racing to get funding.  Boston is the best place in the world to found a start-up and my enterprenerds come from all over the world.

It's early here in Boston and I am thinking about my characters getting up, washing their faces, getting ready for the day. It's 5:30am, so a bunch of them have been working all night at their offices at Kendall Square. It's just one of those things, you figure you'll grab the T in time to get home late and then you just keep working through the night instead.

If you haven't tried Kickstarter, this is a great time to join. You can support my project for as little as a $1.00 and there's no complicated sign-up process and all that. Have you ever bought anything from Amazon? If so, then that's all you do with Kickstarter -- it all runs through Amazon and you don't even pay for a month (and only if my project gets fully funded.) So try it out and be sure to peruse the other amazing creative projects over at Kickstarter as well.

Petzl: Where Innovation, Adventure and Safety Thrive

Before attending LeWeb11 in Paris to talk about start-ups and entrepreneurial passion, I was so lucky to catch up with Chris Blakely, the head of Petzl's training and research centre in Crolles, near Grenoble. For those who know and love Petzl, you likely know Crolles. And, I'm sure you know what incredible innovation takes place there, but for others, please take a look at this video to start with.



In the Petzl entrance lobby, there are many interesting artifacts, photos and facts about the company started by expert caver Fernand Petzl in 1975. You could spend hours there alone, but most our time was spent at the amazing research facility known as V.axess.

At V.axess Chris showed us three full-size mannequins dressed for action and sporting Petzl equipment which demonstrate the three product areas where they focus. The first is the caver, who may descend many hundreds of meters DOWN with a primary objective of exploration. The second is the climber who belays another climber, who would go UP into the mountains or up a rock gym climbing wall with Petzl equipment like the very famous "GRIGRI," invented 20 years ago.

The third mannequin has the most robust equipment, most protective clothing and with two independent systems, would be a representative of their industrial customer -- rescue and safety personnel or other industry workers who need to use harnesses and heavier equipment to do everything from helicopter rescues to industrial maintenance of those large windmills which dot the landscape.

You may notice the rope thickness and weight of the equipment goes from lighter to heavier as you go from caver to climber to industry safety personnel.

Equally exciting was the V.axess test facility. It may look like one big climbing gym to you with one wall full of holds any climber would love to spend the day ascending, but there are many more types of testing and training that take place there.  In fact, some is so leading edge, it's confidential and I can't write about it.

Other areas in the V.axess facility include simulated "burning buildings" where firefighters can practice quick exits using Petzl equipment when all other routes are unavailable. You'll be glad to know that Petzl will not sell that equipment without first getting a commitment from the firefighting team to training.

As Chris spoke with me, I got a better idea of what he and his team work on: innovation of current and classic products, improving something as well known the karabiner or GRIGRI, as well as introducing new solutions driven by their team and current clients' needs.  One of the most important "products" they provide, is training to their distributor network, who then in turn train those who sell Petzl equipment.

Chris gave us some interesting examples of his work day challenges -- finding out how "G force" the ropes and equipment used in helicopter rescue might be subject to, simulating it and ensuring those rescuers can rely on Petzl products in the worst conditions.

He walked us over to the main lobby where the original handmade equipment is on display.  Chris showed us how the original Petzl products were handmade (and many still are) and pointed out the devices created by their founder to manufacture karibiners and other equipment.  We could have spent many more hours learning about this fascinating "start-up" where a young man who loved exploring caves turned his passion into a great company known for innovation, adventure and safety.

Halley & The Innocats! Join us at 12:00 EST for #Innochat Today

HOW TO JOIN: Thursday at 11:45 EST (try it out early, we start at 12:00 EST) Go to www.tweetchat.com It's web only. You simply login to Twitter go to the Tweetchat site and share your Twitter login which links your account to the app. Add the #innochat hashtag at the top and you're good to go.

Someone funny -- actually @TeteSagelyn (aka Teresa Valdez Klein) tweeted that I'll be hosting Innochat today at 12:00 noon EST on Twitter -- all true -- and she called me Halley & The Innocats! Love it, now I star in a rock band! I wish.

Here's what I really do -- I'm the founder of Halley Tucker's BoOkBoX -- right here where I tell you news and what's cool about the evolution of ebooks. I'm the author of a short new ebook called, "Does This Start-up Make Me Look Fat?" about women starting businesses. Here's the link to Amazon to buy my book (it's only $2.99).

Here are some more links we'll probably discuss today at the #Innochat.

My book: Amazon: Does This Start-up Make Me Look Fat?

Business Week by Scott Shane piece on women and small business:
We Must Change Girls' Perception of Business

Small Business Administration data/census stats about who's starting small businesses (piece mentioned in Business Week article.)

Change This: The Art of Female Alpha Blogging
By Halley Suitt

Change This: The Six Rules Women Must Break in Order to Succeed
By Jill Flynn, Kathryn Heath, and Mary Davis Holt.

Piece on Mothers vs. Single Women wage gap.

Book: The Price of Motherhood by Ann Crittenden

BIG THANKS: to our hosts the incredible Gwen Ishmael and the illustrious Drew Marshall! And of course to Renee Hopkins, Inno DJ the Master